MARKETING MANAGER
 
Employment Duration:  Full-time
Location:  Based in Womelsdorf, PA
Reports to:  Vice President Sales and Marketing
Compensation:  Salary dependent on experience
 
General job description: 
The Marketing Manager is responsible for producing and managing engaging high-quality marketing programs and materials that build brand recognition for multiple product lines while supporting the sales department.
 
Principle functions of the job:
  • Innovate ways to build brand awareness and market all brands
  • Assist in public relations and communications  
  • Write and distribute press releases
  • Manage design and marketing agencies
  • Oversee websites and social media
  • Manage marketing collateral and inventory – including digital assets 
  • Create digital & print materials i.e. point of sale, sales sheets, company presentations
  • Manage and create point of sale displays - carton, pallet displays, dump bins, etc.
  • Collaborate with Product Development team on new item launches & mange design work of new items
  • Monitor and report on effectiveness of marketing communications
  • Availability for trade shows and special events
  • Trade show management and set up, including but not limited to; booking events, planning supplies, travel arrangements, coordinating delivery of materials and merchandise
  • Responsible management of department budget
  • Maintain retail locations database and distributor maps
  • Analyze potential strategic partner relationships for company marketing
  • Interpret consumer and completive data into actionable insights for brand manager
  • Adhere to all current GMP’s, food safety requirements and company policies
Additional job skills/requirements:
  • Bachelor’s degree in marketing, business administration or related field preferred
  • 5 to 8 years marketing experience
  • Excellent verbal and written communication, listening, presentation, negotiation and decision- making skills
  • High energy and enthusiasm level, dependable
  • Ideal candidate is extremely organized, adaptable and detail oriented with a high level of ownership, accountability and initiative
  • Excellent problem-solving abilities
  • Good team player
Please read our Privacy Policy to see how we use your personal information.